Chasity Pritchett is the owner and founder of Emblem Olive Oil. Photo by Brandon Thomas.
“Get people excited to cook healthier home meals.”
Chasity Pritchett is the owner and founder of Emblem Olive Oil. Working out of Chesapeake, Virginia, Chasity was inspired to create Emblem Olive Oil after seeing that there was a need for an olive oil company that represented the Black and brown community. “I knew I wanted to give my customers real, pure, and flavorful olive oil, so the process from the beginning to the end had to be well-made and well-conserved,” Chasity says. From the location of the orchards to the packaging of each bottle, every step had to meet her high standards. Her products have no blended oils and have the highest level of polyphenols. The olives are farmed by a single family with a custom olive harvesting process. “We wanted to get people excited to cook healthier home meals, so we infused fresh produce, herbs, and spices in our olive oil to satisfy any palette.” Emblem Olive Oil is one of the very few olive oil companies operated and owned by a Black woman.
Emblem Olive Oil’s products have no blended oils and have the highest level of polyphenols. Photo courtesy of Emblem Olive Oil.
Photo by Dexter Cohen
It was very important to Chasity to understand her customer base and their needs during this process. Accordingly, she started a free 12-week program called “Let’s Fight Back,” where she provides daily meal plans, support and encouragement for those who would like to take control of their health. “Our customers are lowering their cholesterol, stabilizing their blood pressure, and losing weight,” she proclaims. Chasity will continue to provide this information to the community and looks at herself as a voice for living a healthier lifestyle.
While the company is still growing, this past January Emblem Olive Oil launched in 63 Meijer Grocery stores. “We hope to become a household brand by continuing to provide fresh and flavorful US Olive Oil,” Chasity says.